Executive Committee

The Executive Committee has responsibility for guiding the operations of the organization.


Jeff Schroder


Jeff Schroder is founding CEO of Car-Part.com, whose leading recycled parts marketplaces serve $5 billion in part searches (quotes) per month. The Integrated Car Part Pro marketplace increases the use of recycled parts in the collision industry with an assembly-optimized workflow. Car-Part's Checkmate inventory management system features fully-integrated vehicle buying, inventorying, production, and part selling (including on eBay). Jeff serves on the CIECA executive team, board, and Parts Procurement committee, and ARA's eCommerce and Recall committees.


Phil Martinez 

Mitchell International

For more than 35 years, Phil has been involved in the auto industry and employed by Mitchell International for the past 27. He is currently responsible for integrating Mitchell solutions with trading partners across the industry as a Senior Technical Consultant. At Mitchell, he has held various technical positions, most focusing on data integration and implementation of CIECA standards. He has participated and led the development of CIECA standards since CIECA was founded and helped develop EMS, ASC X12, and BMS data standards for the Auto Physical Damage Industry. 


Greg Best

California Casualty Management Co.

Greg Best is a senior business analyst for the claims department at California Casualty Management Company. He has served in various roles in the insurance segment for more than 25 years.  Prior to working at California Casualty Management, he was employed at Progressive Insurance and Colorado Farm Bureau.  Greg joined the CIECA Board of Trustees in 2017 as a result of his interest in standards and his role, which includes working with both the business and information technology (IT) departments.  As part of the executive committee, Greg said he would like to help further CIECA’s outreach and see the organization more involved with the OEMs and continue to facilitate communications among all segments in the collision industry.


Ashley Denison

Caliber Collision

Ashley Denison is the chief information officer for Caliber Collision Centers. Responsible for Caliber’s enterprise-wide business IT strategy, implementation and operations, Ashley has overseen the transformation of Caliber’s home-grown legacy systems to state-of-the-art management, estimating, financial and cloud-based platforms across more than 1,000 company-owned locations.   Prior to joining Caliber, Ashley was director of gobal information technology at AMX, an international audio/visual hardware and software solutions provider with locations across the U.S. and 86 countries around the world. 

Past Chair

Kim DeVallance Caron

Enterprise Holdings

Kim DeVallance Caron is the Director of Product Discovery for Enterprise Holdings, the company that operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands. In her position, Kim provides the direction and strategic vision for the software development of the ARMS® (Automated Rental Management System) Applications and other related solutions focusing on the replacement business segments that Enterprise supports. These products expand on the current ARMS® product offerings and data solutions by offering a suite of products and services that will help automate the management, communication and workflow of partners within the insurance and collision industry.